The right of citizens to participate and monitor the government and governance is the pivotal principle of democracy and goes beyond the periodical and ritualistic exercise of franchise. To effectively engage in the participatory form of politics, citizens need to be informed in the right manner.  It is also an important role of the media to be a  mediator of dialogue between the agencies of governance and the stakeholders.

As the extraneous forces take control of the important function, there is the danger of media becoming a middle agent. Instead of harnessing the reins of power, it becomes a powerbroker. The erosion of the institution always starts with the inclusion of media within the networks of power. In countries where majority of people do not enjoy the fruits of either rights or liberty, this blatant shirking of a sacred duty can be very corrosive to the body polity.At a time when the role of an independent and critical press is under serious threat, it is important that we turn a spotlight on the role of media. This international conference aims to cover a wide spectrum of topics that fundamentally address the present role of media within the democratic process and the road ahead.

This international media conference is a premier forum for media practitioners, scholars and educators to present their research findings and make practical application in the field of media. The conference aims to bring together leading researchers, academicians, research scholars, media professionals, policy makers, and NGOs in their domain of interest around the world.