As cloud computing turning computing and software into commodity services, everything as a service in other words, it leads to not only a technology revolution but also a business revolution. Insights and impacts of various types of services (infrastructure as a service, platform as a service, software as a service, business process as a service) have to be reexamined. 2014 IEEE International Congress on Big Data (BigData 2014) aims to provide an international forum that formally explores various business insights of all kinds of value-added "services." Big Data is a key enabler of exploring business insights and economics of services. BigData 2014's major topics include but not limited to: Big Data Architecture, Big Data Modeling, Big Data As A Service, Big Data for Vertical Industries (Government, Healthcare, etc.), Big Data Analytics, Big Data Toolkits, Big Data Open Platforms, Economic Analysis, Big Data for Enterprise Transformation, Big Data in Business Performance Management, Big Data for Business Model Innovations and Analytics, Big Data in Enterprise Management Models and Practices, Big Data in Government Management Models and Practices, and Big Data in Smart Planet Solutions.