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活动简介

CONFERENCE GOALS

The International Conference on Strategic Innovative Marketing and Tourism 2018 will provide a timely and interactive international platform for academics, government and industry practitioners in order to discuss and develop new perspectives in the field of marketing, innovative technologies and tourism. They will be able to discuss and debate issues that will affect the future direction of arketing research and practice in a digital and innovationalera. Τhe ICSIMAT community includes worldwide well known scholars, faculty members, doctorate students, researchers and business practitioners who network and exchange research work and inter-institutional co -operations. 

组委会

Conference

Chair

Advisory Committee

Androniki Kavoura

University of West Attica, Greece

Dimitrios Buhalis

Bournemouth University

UK

Michael Belch

San Diego State University

USA

George (Joe) E. Belch

San Diego State University

USA

Philip Kitchen

ESC Rennes School of Business

France

Yorgos Zotos  Emeritus Professor

Cyprus University of Technology

Cyprus

Sally Dibb

The Open University

UK

CB Bhattacharya

University of Pittsburg

USA

SCIENTIFIC COMMITTEE

 

  • George J. Avlonitis, Athens University of Economics and Business, Greece
  • Russell Belk, York University, Canada
  • Chris Cooper, Oxford Brookes University, UK
  • Annette Pritchard, Cardifff Metropolitan University, UK
  • Giacomo Del Chiappa, University of Sassari, Italy
  • Nigel Morgan, Cardiff Metropolitan University, UK
  • Teresa Borges Tiago, Universidade dos Açores, Portugal
  • Stylianos Papathanassopoulos, National & Kapodistrian University of Athens, Greece
  • Goetz Greve, Hamburg School of Business Administration, Germany
  • Peter Yannopoulos, Brock University, Canada
  • Sharyn Rundle Thiele, Griffith University, Australia
  • Nick Marinescu, Transilvania University of Brasov, Romania
  • Monika Jedynak, Jagiellonian University Krakow, Poland
  • Efthymios Constantinides, University of Twente, The Netherlands
  • Christos Sarmaniotis, Alexander Technological Educational Institute of Thessaloniki,Greece
  • Εfstathios Kefallonitis,State University of New York at Oswego, USA
  • Aspasia Vlachvei, Technological Educational Institute of West Macedonia, Greece
  • Stephen Havlovic, Laurentian University, Canada
  • Stanislav Ivanov, Varna University, Bulgaria
  • Ourania Notta,Technological Educational Institute of Thessaloniki, Greece
  • Leszek Koziol, Malopolska School of Economics, Tarnow, Poland
  • Charalambos Yakinthos, Merchant Marine Academy of Macedonia, Greece
  • Marianna Sigala, University of South Australia, Australia
  • Panagiotis Trivellas, Technological Educational Institute of Central Greece, Greece
  • Yiorgos A. Bakamitsos, A.B. Freeman School of Business, Tulane University,Luisiana, USA
  • Can Seng Ooi, University of Tasmania, Australia
  • Alzbeta Kiralova, University of Business in Prague, Czech Republic
  • Axel Schlich, University of Applied Sciences, Fachhochschule Koblenz, Germany
  • Renata Tomljenović, Institute for Tourism, Croatia
  • Diren Bulut, Istanbul University, Turkey
  • Tijana Rakić,University of Brighton, UK
  • Vanessa Ratten, LaTrode University, Australia
  • Μaro Vlachopoulou, University of Macedonia, Greece
  • Christos Vassiliadis, University of Macedonia, Greece
  • George Gantzias, Hellenic Open University, Greece
  • Ana Pereira – Roders, Eindhoven University, Netherlands
  • Ram Herstein, Jerusalem Academic Center, Israel
  • Kir Kuščer, University of Ljubljana, Slovenia
  • Perry Hobson, Taylor’s University, Malaysia
  • Petros Kostagiolas, Ionian University, Greece
  • Marina – Selini Katsaiti, United Arab Emirates University, United Arab Emirates
  • Klimis Ntalianis, University of West Attica, Greece
  • Emel Yarimoglu, Yasar University Izmir, Turkey
  • Eda Yasa Ozelturkay, Cag University, Turkey
  • Dorin Coita, University of Oradea, Romania
  • Andreas Masouras, University of Neapolis,Cyprus
  • Evgenia Bitsani, Technological Educational Institute of Peloponnese, Greece
  • Petros Kostagiolas, Ionian University, Greece
  • Charilaos Lavranos, Ionian University, Greece
  • George Pierrakos, University of West Attica, Greece
  • Panagiota Argyri, Ambassador Scientix3, Community of Science Education in Europe
  • Apostolos Giovanis, University of West Attica, Greece
  • Jean – Éric Pelet, ESCE Business School, Paris, France
  • Stella Sylaiou, Hellenic Open University
  • Lee Li, York University, Canada
  • Sotiriadis Marios, University of South Africa, South Africa
  • Ulrike Gretzel, University of Southern California, USA
  • Irine (Eirini) Kamenidou, Technological Educational Institute of Kavala, Greece
  • Evangelos Christou, Alexander Technological Educational Institute of Thessaloniki, Greece
  • Panagiotis Kaldis, University of West Attica, Greece
  • Sandra Faria Dias, Universidade dos Açores, Portugal
  • Maya Ivanova, Varna University, Bulgaria
  • Flavio Tiago, Universidade dos Açores, Portugal
  • John Tsalikis, Florida International University, USA
  • Irene Tilikidou, Alexander Technological Educational Institute of Thessaloniki,Greece
  • Iordanis Kotzaivazoglou, TEI of Central Macedonia, Greece
  • Paraskevas Argouslidis, Athens University of Economics and Business, Greece
  • Natalya Totskaya, Laurentian University, Canada
  • Rana Haq, Laurentian University, Canada
  • Jorge Virchez, Laurentian University, Canada
  • Patricia Orozco, Laurentian University, Canada
  • Moustapha Soumahoro, Laurentian University, Canada
  • Dionysis Skarmeas, Athens University of Economics and Business, Greece 
  • Carlos Costa, University of Aveiro, Portugal
  • Μichele Thornton, State University of New York at Oswego, USA
  • Gokce Ozdemir, Yarar University, Turkey
  • Dimitrios Belias, Technological Educational Institute of Thessaly, Greece
  • Anastasios E. Politis, University of West Attica, Greece
  • Andreas Chatzidakis, Royal Holloway, University of London, UK

 

ORGANISING COMMITTEE

 

  • Diamantis Kitridis, Citrine Marketing Communications, Greece
  • Richard Rutter, University of East Anglia, UK

  • Radoslaw Pyrek, Malopolska School of Economics, Tarnow, Poland

  • Ioannis Drivas, Linnaeus University, Greece

征稿信息

重要日期

2018-05-30
摘要截稿日期
2018-05-30
初稿截稿日期
2018-07-15
终稿截稿日期

Topics Covered

Marketing, Social Media Marketing, e-Branding and Brand Experience Management, Digital marketing, Marketing Analytics, Marketing Research, Services Marketing, Integrated Marketing Communications, Consumer Behaviour, New Product Design and Development, Sports Marketing, B2B and B2C Marketing, Pricing Strategies, Art and Cultural Marketing, Mobile Services, Gaming, Gamification and Augmented Reality, Location-based Services, Internet-of-Things, Heritage and Museum Management in the Digital Era, Cross-cultural marketing, Tourism and Destination Marketing, Enogastronomic Tourism, Event Tourism , Health Tourism, Transport Industry Marketing, Social Media, Experiential and Sensory Marketing, Customer Relationship Management and Social CRM, Collaborative Marketing, Safety Marketing, Economics of Business Strategy, Accounting Marketing, Global Business,Marketing Finance, Healthcare Management, Accounting Education, Skills and Competences, Higher Education, Retail Marketing, Sales Management, Public Relations and Crisis Management, E-commerce, Marketing Strategy, Sectoral Marketing, Safety Management and Marketing, Enterpreneurship .

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重要日期
  • 会议日期

    10月17日

    2018

    10月20日

    2018

  • 05月30日 2018

    摘要截稿日期

  • 05月30日 2018

    初稿截稿日期

  • 07月15日 2018

    终稿截稿日期

  • 10月20日 2018

    注册截止日期

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