For 17 years the Advanced Automotive Battery Conference has attracted international thought leaders and battery technologists from major automobile makers and their suppliers to discuss key issues impacting the technology and market of advanced vehicles and the batteries that will power them. As the electric vehicle market expands amid increasing pressure from looming regulatory deadlines, the need to develop batteries with better performance and lower cost has never been stronger. AABC provides an invaluable opportunity to delve into these challenges, discuss breakthroughs and best practices, and learn from the researchers and engineers who are bringing these technologies forward to consumers.