How People View and Respond to Special Events in Shared Mobility: Case Study of Two Didi Safety Incidents via Sina Weibo
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摘要
The shared mobility market in China has encountered a crisis since two severe Didi’s safety incidents happened within three months in 2018. Multiple stakeholders including service providers, government authorities, and the public were involved to publish announcements and share opinions through Sina Weibo, a Chinese version of Twitter. This study aims at comparing public opinions and reactions in these two typical special events, so as to understand customers’ needs and the impacts of shared mobility on users, service providers, and market regulators. An improved Weibo mining framework was used to discover concern of focus, to cluster topics that receive high public attention, and to explore key factors that influence people’s attitudes. The case study reveals the changing public’s perceptions in shared mobility during the process of online participation and communication, and suggestions are provided to distinguish the multiple stakeholders’ roles and thus to realize the co-governance in the mobility market.
关键词
shared mobility;weibo;safety incident;Public Opinion
报告人
Qian Ye
Transport Planning and Research Institute of Ministry of Transport P.R. China

稿件作者
Qian Ye Tongji University
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重要日期
  • 会议日期

    12月17日

    2021

    12月20日

    2021

  • 12月16日 2021

    报告提交截止日期

  • 12月24日 2021

    注册截止日期

主办单位
Chinese Overseas Transportation Association
Chang'an University
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