The Arab Marketing Innovation Summit 2017 aims to explore the latest topics in the digital marketing realm, such as smart data, predictive analytics, big data, blockchain technology, artificial intelligence (AI) and many more. Organizations that are not going to be on the big data bandwagon will eventually perish. The Arab Marketing Innovation Summit 2017, to be held on 27th & 28th November 2017 in Dubai is a summit designed especially for marketers to familiarize themselves with the latest innovations in the marketing industry. 

Recent reports indicate that United Arab Emirates’ online penetration is far more than the American and European markets, with a substantial growth of 17% in internet users and more than 7.5 million new active social media users since 2015. The Arab Marketing Innovation Summit 2017 aims to address the newest strategies, benchmarks, advances and inventions in today’s online space.

The summit is an invitation-only event which is set to attract more than 300 delegates and over 40 speakers locally and internationally that aims to cover various industries, from FMCG to travel and tourism, banking, real estate, e-commerce and automotive, to name a few.